Category: General

10
July 2018

The Sparkling Enigma: Ancient and Modern Diamond Myths

Diamonds are steeped in myth and legend. From the moment diamonds were first discovered, their power and mystery have intrigued us humans. Throughout the centuries, different diamond myths have emerged from different cultures. Even today, with so much scientific knowledge about diamonds at our fingertips, there are various beliefs about diamonds – many of them […]

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29
May 2018

Blockchain in the Diamond Industry: A Primer for Beginners

The diamond industry has been chattering about blockchain for some years now. In fact, the Everledger company, one of the first to focus on diamonds in the blockchain, was founded back in 2015. It has already tracked 2 million diamonds. Recently however, concrete steps have been taken to start using blockchain diamonds in practice on […]

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17
May 2018

Mother’s Day Wrap Up – Do Moms Really Want Diamond Jewelry?

This week, most countries around the world celebrated Mother’s Day, the traditional day of appreciation for moms (and mums). Like many holidays, such as Valentine’s Day and Christmas, Mother’s Day has turned into a highly commercialized celebration, a busy time for retailers of flowers, chocolates, and of course, jewelry. In fact, this year, the forecast […]

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08
May 2018

New Software Version Release: Advisor® 7.5, the Leader in Rough Planning

Last year, we announced the release of Advisor® 7.0, the latest version of the world’s leading Advisor rough planning software. Advisor is used globally by diamond planners and manufacturers to achieve the best possible polished yield from rough diamonds. Advisor 7.0 included some groundbreaking new features, such as CAP, Customized Automated Planning, which enables planners […]

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24
April 2018

Guide to Fancy Color Diamonds

Following on from our recent Guide to the 4Cs post, we’re going to take a dive into the beautiful world of fancy color diamonds. Diamonds are usually thought of as the crystal clear, white sparkling gemstone so closely associated with love and commitment. But diamonds occur naturally in an entire rainbow of colors. Before we […]

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03
April 2018

4 Diamond Engagement Ring Trends that Will Surprise You

Diamonds have long been associated with engagement and marriage – but perhaps not as long as you think. The diamond engagement ring is in fact a modern, specifically western phenomenon. Diamond rings were first linked to marriage only in the late 1930s, when De Beers hired the NW Ayer advertising agency to convince young women […]

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20
March 2018
artificial intelligence diamonds

How Artificial Intelligence Leads to Smarter Diamond Grading

Are you using artificial intelligence based technology? The chances are strong. According to one survey, 33% of consumers think they are using AI technology, but in fact 77% are. Whether you know it or not, artificial intelligence is the latest technological revolution sweeping through modern life. AI, or machine learning, is now being implemented in […]

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