Category: Diamond Retail

12
June 2018

What Is Diamond Light Performance?

What Is Light Performance? Light performance is the visual effect created by the play of light as it enters and exits a diamond, moving, bending and reflecting within the stone’s facets. Light performance is a unique concept to diamonds. Unlike other gemstones, a diamond’s appearance is directly impacted by the way it interacts with light. […]

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17
May 2018

Mother’s Day Wrap Up – Do Moms Really Want Diamond Jewelry?

This week, most countries around the world celebrated Mother’s Day, the traditional day of appreciation for moms (and mums). Like many holidays, such as Valentine’s Day and Christmas, Mother’s Day has turned into a highly commercialized celebration, a busy time for retailers of flowers, chocolates, and of course, jewelry. In fact, this year, the forecast […]

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24
April 2018

Guide to Fancy Color Diamonds

Following on from our recent Guide to the 4Cs post, we’re going to take a dive into the beautiful world of fancy color diamonds. Diamonds are usually thought of as the crystal clear, white sparkling gemstone so closely associated with love and commitment. But diamonds occur naturally in an entire rainbow of colors. Before we […]

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13
September 2017

SPECTRUM – Voices from the Diamond Industry #18

Blockchain, digital diamonds, Alzheimer diagnoses, there is no end to what diamonds can do these days and it can only get better. These topics are all highlighted in this issue of SPECTRUM blog – Voices from the Diamond Industry – enjoy and be sure to subscribe to find out all the latest news and technology […]

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