Category: Choosing a Diamond

18
April 2018

Which Diamond? How the Diamond Buyer Decides

There are millions of polished diamonds in the world. Yet at the end of the day, each diamond buyer will eventually find the diamond that is just right for them. If you think about it for a moment, it’s almost like choosing a romantic partner. Given the sentimental association between love and diamonds, it’s a […]

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03
April 2018

4 Diamond Engagement Ring Trends that Will Surprise You

Diamonds have long been associated with engagement and marriage – but perhaps not as long as you think. The diamond engagement ring is in fact a modern, specifically western phenomenon. Diamond rings were first linked to marriage only in the late 1930s, when De Beers hired the NW Ayer advertising agency to convince young women […]

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29
January 2018

Digital, Accurate, Engaging: A New Era in Diamond Reports

Last week, Sarine Technologies announced the opening of the world’s first automated diamond grading lab, the Sarine Technology Lab. In recent years, retail technologies and diamond technologies have begun to merge, and to create a new kind of diamond purchase experience. In honor of the upcoming opening of the Sarine Lab, which is a truly […]

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10
January 2018

4Cs – A Quick Guide to Diamond Basics

Until the mid-20th century, there was no standard approach to assessing the quality of diamonds. This changed when, in about 1940,  Robert M Shipley, a jeweler who professionalized and revolutionized the jewelry industry in America, helped to devise the 4Cs grading system. The 4Cs system is based on grading of the diamond’s Cut, Color, Clarity and Carat weight. It […]

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26
June 2017

Colored Diamonds vs White Diamonds – The Inside Story

The Diamond Blog was recently awarded 18th place in the Top 75 Diamond Blogs by Feedspot. In honor of the award, we’re reprising our top three most popular blog posts from the past year. In third place, we’ll explore the differences between white and colored diamonds. Enjoy!

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