Tag: Jewelry Fashion

21
February 2017

SPECTRUM – Voices from the Diamond Industry #14

The diamond industry this week: Chatbots, augmented reality, digital sales tools, and blockchain. If the topics in this week’s SPECTRUM blog are anything to go by, then the diamond industry and world of jewelry retail is changing and becoming more technology focused, and fast. Featuring pieces from Jonathan Shieber in Techcrunch, BrilliantEarth.com, IBM’s Rudy Roelandt […]

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11
January 2017

Diamonds in China: The New Diamond Retail Market

The ‘yen’ for diamonds, mainly for engagements, is a Western concept. It began in the US with a genius marketing campaign by DeBeers, and carried on through popular Hollywood culture, until diamonds really were considered a “girl’s best friend”.

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