Diamond inscriptions are a very popular and effective service for jewelry and diamond retailers to offer added value to customers. In a competitive retail environment, sellers must leverage smart technologies and approaches that can help them stand out from the crowd. Inscribing diamonds with a personal message customizes both the diamond and the experience of owning […]...
People want diamonds. Of all the gemstones produced in the earth, the diamond remains one of the most popular and eternal. What aspects of the diamond create this level of desire and demand? Is it just a result of smart marketing? Or something more?...